A POSSIIBLE WAY OF EXPORT DIIVERSIIFIICATIION

2001, 2 (1-2)   p. 1-8

G HORVÁTH

Abstract

The structure of the Hungarian agriculture should be changed before the EU accession. The new structure should fill the requirements of the EU and beside this it should produce competitive products. Unconventional products (mushroom, fish, honey etc.) have a lot of advantages: they can be produced in small farms, their trade is mainly free of regulations and their market is almost unlimited. This paper deals with one of these alternative agricultural enterprises, namely mushroom production. The Hungarian mushroom production – in spite of difficulties – has witnessed a remarkable expansion: it increased its production fourfold and its export fivefold in less than ten years. The low level of wages gives a significant advantage to Hungary against its competitors. If we could secure the appropriate background (technical advice, bank loans, etc.) the mushroom industry would become one of the most profitable sector of the Hungarian agriculture.

Keywords

export diversification, alternative product, mushroom

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